It's week two, and I'm in the chapter of "Music Success in Nine Weeks" called "Your Perfect Pitch". It's not about baseball or people that have perfect pitch (actually I do). It's all about branding yourself online and offline. There are lots of tools to help you do this (i.e. go to www.15secondpitch.com and test out your pitch).
My pitch is "Spirited Irish fiddle with a Global Twist" and I've had that for a while. My sister helped me put my musical thoughts into words (maybe that's why she's a writer) and it felt right from the very beginning. Ariel does mention in the book to practice saying it in the mirror and see if it's comfortable for you. It is! In fact, Vita (my guitarist) often asks about it during rehearsals, "Where's the twist?", he says. Sometimes I think he's the twist...
But back to the challenge,
Thanks to some professional help (nothing like hiring a professional) I coordinated three of my sites so they have a similar look and have the pitch. And yes, they are purple! Here they are!
www.myspace.com/cadyfinlayson
www.twitter.com/celticfiddle
www.youtube.com/cadyfinlayson
I also took an even bigger step and signed up to deliver a 2 minute pitch in person at the Western Arts Presenters Conference (westarts.org) which is in Long Beach CA the end of August. This will be a real challenge for me and extra inspiration to be able to articulate what we offer audiences in our show. One of my favorite quotes is "Talking about music is like dancing about architecture" but I'm going to put that aside since people need to know what they're hiring and what to expect.
So I felt good about pitch week.
I'm still writing my 5 successes every day, and actually this was especially helpful this week because it was one of those weeks when everything seemed to go wrong and sometimes it was 11:30 pm and i felt like I only had 4 successes, so knowing I was going to write them down spurred me on to complete that ONE MORE THING that could bring me closer to my goals.
Friday, July 16, 2010
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